Hunter Lovins has been a vocal citizen of the planet for over 40 years – teaching, educating, consulting scores of businesses from start-ups all the way to conglomerates like Wal-Mart on sustainability and the bottom line. Right out of the gate in my interview with her she says, “We are very near a tipping point in which it comes to be recognized that behaving in ways that are responsible to people and to the planet are simply better business.” In her next breath, she qualifies this with a sobering smack, “At the same time, we’re losing every major eco system on the planet.”
Hunter believes that our current economic collapse was caused by the “fundamental unsustainability of the way in which we do business.” I would agree. So is it “Tilt: Game Over?” Or are we as a species going to collectively rise up and meet the enormous challenges in front of us? Listen to this podcast and you decide.
About my guest: L. Hunter Lovins is President and founder of the Natural Capitalism Solutions (NCS) and the co-author of the acclaimed book Natural Capitalism: Creating the Next Industrial Revolution. NCS educates senior decision-makers in business, government and civil society to restore and enhance the natural and human capital while increasing prosperity and quality of life. In partnership with leading thinkers and Implementers. Hunter and her colleagues at NCS also create innovative, practical tools and strategies to enable companies, communities, and countries to become more sustainable. Trained as a sociologist and lawyer (JD), Hunter is currently faculty at Bainbridge Graduate Institute and the chief insurgent of the madrone project. Her new book, Climate Capitalism is set for release in April.
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